What limits apply on each plan
The Starter plan is designed for basic needs with up to 25 redirects. Pro supports growing stores with up to 300 redirects and advanced control over external destinations.
How redirect count is calculated
Each active redirect rule counts toward your plan limit. Duplicate, outdated, or campaign-only rules should be cleaned up regularly.
What happens when you hit limits
Once the limit is reached, add capacity by removing unused rules or moving to a higher plan.
Upgrade paths and timing
Upgrade before major migrations or rebrands to avoid rollout delays.
Tips to stay within plan thresholds
Archive obsolete seasonal redirects and merge overlapping rules where possible.